Skip to content
Release: Australia · Updated: 2026-03-12 · Official documentation · View source

Types of content blocks

Content blocks, which make up content pages, are reusable pieces of content defined within the system.

Each content block can be used for a different type of content.

  • Configure a header block
    A header block is a visual element placed at the top of pages. It provides a place for branding and other important site-wide functionality.
  • Create a navigation menu block
    Navigation menu blocks enable you to create a menu of links to different content pages.
  • Configure dynamic blocks
    Use dynamic blocks to use scripting or to pull information from the system. Dynamic blocks are where most of your content resides.
  • Customize the list block
    List blocks are content blocks that dynamically generate a list of links to records within the instance. When a user clicks a link in a list block, the associated information is displayed in a detail page determined by its content type.
  • Configure a static HTML block
    Use static blocks for text that does not change. For example, use a static block for a site footer with only the company or organization name. A static HTML block allows any HTML code to be run within a page.
  • Configure Flash movie blocks
    Use a Flash movie block to embed any Flash movie (.swf file) as an attachment or by referencing a URL in a content page.
  • Configure content links
    Use content links to create navigational links to information outside your instance. Content links are the predecessors to navigation menus.
  • Configure iFrames
    An iFrame embeds a URL on a page within a frame. It can embed external pages or render ServiceNow content.
  • Configure a detailed content block
    A detailed content block displays the content of an existing document, such as an incident, knowledge article, or service management request. The document type determines the page that a list of documents points to.

Parent Topic:Content blocks

Related topics

Configure a content block

View CMS block tags

Content Management and the Apache Jelly engine

Format an image as a static HTML block

Catalog cart block

Integrate Live Feed with CMS