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Release: Australia · Updated: 2026-07-09 · Official documentation · View source

Data model for Partner Relationship Management

The Partner Relationship Management data model provides a framework to map the relationship between channel partners and programs.

Add data in the Channel Partner [sn_prm_channel_partner] and Partner Program [sn_prm_partner_program] tables and create a relationship between the two tables in the Partner Program relationship [sn_prm_partner_program sn_prm_partner_program_relationship] table.

TaskRoleDescription
Configure Channel Partner table- Enterprise admin \(sn\_prm.enterprise\_partner\_admin\) - Channel partner writer \(sn\_prm.channel\_partner\_writer\)Manage information related to channel partners.
Configure Partner Program table- Enterprise admin \(sn\_prm.enterprise\_partner\_admin\) - Partner program writer \(sn\_prm.partner\_program\_writer\)Enable channel partners to participate in structured programs to build customer relationships.
Configure Partner Program Relationship table- Enterprise admin \(sn\_prm.enterprise\_partner\_admin\) - Partner program relationship writer \(sn\_prm.partner\_program\_rel\_writer\)Establish a relationship between channel partners and partner programs.
  • Configure Channel Partner table
    With the Partner Relationship Management application, you can use the channel partner [sn_prm_channel_partner] table to manage and store information related to channel partners.
  • Configure Partner Program table
    With the Partner Relationship Management application, enable channel partners to participate in structured initiatives designed to drive revenue, enhance market reach, and build customer relationships by using the Partner Program [sn_prm_partner_program] table.
  • Configure Partner Program Relationship table
    With the Partner Relationship Management application, you can establish a relationship between channel partners and partner programs.
  • Configure Program Segment Mapping
    Establish a mapping between a program and a segment on the program segment mapping (sn_prm_program_segment_mapping) table to determine which segment belongs to which partner program.
  • Configure Program Segment Criteria
    Create records in the program segment criteria (sn_prm_program_segment_criteria) table based on different records on the entity criteria (sn_req_criteria_customer_condition) table and segments.
  • Configure Program Criteria
    Establish a mapping between the partner program (sn_prm_partner_program_relationship) table and the entity criteria (sn_req_criteria_customer_condition) table.

Parent Topic:Partner Relationship Management

Related topics

Install Partner Relationship Management

Roles and components of Partner Relationship Management