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Release: Australia · Updated: 2026-03-12 · Official documentation · View source

Supported and unsupported roles and features

Explore the capabilities and limitations of the unified consumer role (sn_customerservice.unified_consumer) to understand the roles and features it supports. This analysis helps you can enhance the user experience and streamline administration, supporting a unified identity across different user contexts.

Supported or unsupportedPersona and role \[Role Name\]Internal role\(s\)External role\(s\)Description
SupportedAdministratorAdmin \[admin\] Administrators who can set up unified consumer users.
Internal unified consumerInternal employee [snc_internal]Note: Can have other internal roles across non-CSM applications.

Unified consumer [sn_customerservice.unified_consumer]

Note: The unified consumer role doesn't contain snc_external roles.

An employee \(internal user\) who is also a consumer \(external\).
External unified consumer - Unified Consumer \[sn\_customerservice.unified\_consumer\] - External users \[snc\_external\]A user who is similar to a consumer \[sn\_customerservice.consumer\], but has the unified consumer role.
UnsupportedCustomer Service Management \(CSM\) fulfiller as a consumer- Customer service manager \[sn\_customerservice\_manager\] - Relationship agent \[sn\_customerservice.relationship\_agent\] - Case task agent \[sn\_customerservice.case\_task\_agent\] - Account customer agent \[sn\_acct\_consumer.agent\] - Location consumer agent \[sn\_customerservice.svc\_location\_consumer\_agent\] - Location agent \[sn\_customerservice.svc\_location\_agent\] - Location manager \[sn\_customerservice.svc\_location\_manager\] - Location relationship manager \[sn\_bus\_loc.location\_relationship\_manager\] - Customer service agent \[sn\_customerservice\_agent\] - Consumer service agent \[sn\_customerservice.consumer\_agent\]Unified Consumer \[sn\_customerservice.unified\_consumer\]A customer service agent who is also a consumer.
CSM contributor as a consumer- Account contributor \[sn\_customerservice.account\_contributor\] - Consumer contributor \[sn\_customerservice.consumer\_contributor\] - Relationship contributor \[sn\_customerservice.relationship\_contributor\] - Self-contributor \[sn\_customerservice.self\_contributor​\] - Service organization contributor \[sn\_customerservice.service\_organization\_contributor\] - Location manager contributor \[sn\_customerservice.svc\_location\_manager\_contributor\]Unified Consumer \[sn\_customerservice.unified\_consumer\]An employee \(internal contributor\) who can create cases on behalf of themselves and others, but is also a consumer.
Employee as an account-consumer \(B2B2C\)Internal employee \[snc\_internal\]Account consumer \[sn\_acct\_consumer.consumer\]An employee who is also a consumer for a business-customer \(B2B2C\).
Features
- Case Management - Case Tasks - Install Base Management - Inbound/Outbound Email Notifications - Targeted Communications - Service Catalog Product​ Case - Consumer Profile and Consumer Profile Locations - Household​ - Case Application Programming Interface \(APIs\)​​ - Asset \(IT Asset Management\) - Contracts and Entitlements​ - Contracts on Sold Product or Install Base Items - Virtual Agent or​ Agent Chat - Live Agent Chat - Look up and Verify - Case Digest - Case Escalations - Case Types - Case Playbooks for Complaint - Case Playbooks for Onboarding - Order Management - Omnichannel Callback - Engagement Messenger - ServiceNow Voice for CSM - Business Location - Walk-up Experience for Customer Service Management - Knowledge Management - Communities - CSM Integrations - Customer Service Management and Field Service Management Integration - Customer Service Management and Request Management Integration - Customer Service Management and Asset Management Integration - Field Service Management - Work Orders and Work Order Tasks - Appointment Booking - Conversational Appointment Booking

Related topics

Configuring a user as a Unified Consumer

Roles installed with Employee as a Consumer

Setting up a user as a Unified Consumer